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Omnichannel Audit

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Realizamos una auditoría multicanal con el objetivo de comprender áreas de oportunidad (ventas, exhibición, reconocimiento de marca, promoción, etc) o bien, la correcta ejecución de las estrategias de marketing (si se hace algo o no) durante el customer experience.

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Durante este estudio, nos volvemos el cliente  de tu marca. Realizamos el customer experience desde diferentes canales, cubriendo todos los puntos de interacción que sean requeridos para obtener los insights necesarios para el cumplimiento de la estrategia de ventas.

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  • Aumento en el NPS en los touchpoints (puntos de contacto) que tu marca tiene con tu consumidor.
  • Incremento de ventas.
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  • Aumento del conocimiento de tu fuerza de ventas.
  • Mejora en la experiencia de tu marca con el consumidor.
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  • Falta de medición y control de las variables que definen el éxito de la Estrategia de venta.
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  • Experiencias del cliente que no son satisfactorias.
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  • Marca sin Posicionamiento – los niveles de recomendación de marca por parte de la fuerza de ventas no son buenos (NPS).
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